Automotive Marketing

When the quarter end is looming and the target is within touching distance, you have not one, but several pairs of hand to help you across the line. Our ‘all hands on deck’ approach means that we can be as reactive as you need us to be and get stuff done, fast.

We know what an ideal world in the motor trade looks like, but we also understand the reality of consumer and manufacturer demand. Our business is set up to work in the best way for your business, meeting your needs at critical moments throughout the year and our resources reflect that.

USED CARS

We’ve worked with the leading Automotive Portals from day one and every day we are responsible for ensuring that thousands of the South’s cars are advertised on them in the best possible way. We evaluate data and pull together a number of analytics & insights to ensure our dealers are maximising their spend and utilising the platforms efficiently. We combine these with traditional Pay Per Click, Remarketing and tenancy advertising, and direct marketing channels to deliver used car leads for both franchised and non-franchised retailers.

NEW CARS

The franchised retailer is facing more challenges today than they ever have. Customer and Manufacturer expectations are higher than before, margins are lower than ever and clever, efficient marketing has possibly never been more important. We understand these pressures and fight hard to ensure that your marketing budget is invested in the most cost-effective way, working with management, we help ensure that processes are in place to benefit most from marketing activity, that every lead is followed up and the advertising budget can be accounted for.

CI COMPLIANCY

There are very, very few automotive brands that we haven’t worked with. Consequently we know exactly what the manufacturer wants, and how you can stay compliant and work within these guidelines whilst differentiating yourself from your competitors. We work with dealer marketing systems and agencies, manage marketing planner submissions, co-funding claims and rebates and ensure that the system works for you. Consider us your manufacturer marketing magicians!

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BRANDS WE WORK WITH